Total Credit Hours:  120
Major Credit Hours: 57-60

Offered to students enrolled in the School of Graduate, Professional, and Continuing Education, or at the Saint Augustine College location.

The Bachelor of Arts (BA) in Business Administration provides students with a comprehensive foundation in business principles grounded in the liberal arts. Designed to accommodate the needs of nontraditional and working adult learners, the program emphasizes both academic rigor and practical application within a flexible, student-centered environment. Graduates are well-prepared to pursue diverse career opportunities across private industry, government agencies, nonprofit organizations, and international business sectors.

Students develop core competencies in accounting, economics, management theory and organizational behavior, business law, marketing, financial management, international business, human resources, and strategic decision-making.

The program culminates in a senior capstone course, offering students the opportunity to apply their learning through applied research in areas such as strategic planning, international business operations, or entrepreneurship. Upon completion of the degree, graduates are equipped for roles in business administration, operations, and leadership, or may choose to pursue graduate study, including an MBA or other advanced business credentials.

As a graduate of the BA in Business Administration program, you will be prepared to:

1. Demonstrate a strong foundation of business knowledge and decision-making skills for every level of business operation.
2. Apply analytical skills, business strategies, method, and techniques to manage real-world business situations.
3. Understand the legal environment of business, to act and behave in an ethical manner when dealing with personnel, business activities, and the law.
4. Demonstrate both a leadership attitude and the skills to work with a team, as well as the capability to face daily work business situations that require competent and positive interpersonal conduct.
5. Display effective communication skills, including oral, written, electronic, and social media applications.
6. Demonstrate competence with technology to organize, understand, and analyze business operations, as well as to propose new ideas and solutions.

Course List

Code	Title	Hours
Core Courses
ACCT 10000	Applied Accounting for Business Professionals	3
BSAD 20000	Principles of Management	3
MKTG 20000	Principles of Marketing	3
BSAD 25000	Business Law 1	3
BSAN 20000	Accounting and Business Information Systems	3
BSAD 30000	Business Communication in the Digital Age	3
FINA 20000	Principles of Finance	3
ORGL 36100	Leadership Strategies for Innovation, Influence, and Impact	3
BSAD 21000	Introduction to International Business	3
MATH 17000	Finite Mathematics	3
ECON 20000	Basic Macroeconomics	3
BSAD 49800	Applied Integrative Business Administration Capstone	3
PHIL 21500	Introduction to Ethics	3
MKTG 30500	Introduction to Digital Marketing	3
FINA 35000	Personal Financial Planning	3
Recommended Course
BSAD 11000	Business Fundamentals for Professionals
Concentrations		12
Human Resource Management
BSAD 36000	Human Resource Management
HURM 37000	Employment Law
HURM 38000	Organization Theory and Design
HURM 41500	Compensation and Benefits
Small Business Operations
MKTG 43000	Marketing and Sales Strategies for Small Business
ENTR 20000	Small Business Fundamentals
ENTR 42000	Small Business Ownership and Operations
ENTR 42500	Business and Financial Plan Development
Hospitality Management
HOST 40000	Lodging in the Hospitality Industry
HOST 41000	Management Food Service in the Hospitality Industry
HOST 42000	Managing Events in the Hospitality Industry
HOST 43000	Senior Seminar in the Hospitality Industry
Organizational Leadership
ORGL 32000	Life, Career and the Emerging Workplace
ORGL 34000	Organizational Development
ORGL 40000	Learning in Organizations
ORGL 42000	Leadership for Service
Custom Concentration
Any combination of 12 credit hours from Available Concentrations
Total Hours		57