Digital Marketing for Non-Business Majors / Minor
Program: DGMK
Minor Credit Hours: 15
Minor Requirements
| Code | Title | Hours |
|---|---|---|
| Required Courses | ||
| MKTG 20000 | Principles of Marketing | 3 |
| MKTG 30500 | Introduction to Digital Marketing | 3 |
| Select two of the following: | 6 | |
| Digital Marketing Strategy | ||
| Web Design | ||
| Introduction to Graphic Design | ||
| Web Analytics | ||
| Select one of the following: | 3 | |
| Consumer Behavior | ||
| Design Thinking | ||
| Public Relations | ||
| Marketing Research | ||
| Marketing Strategy | ||
| Total Hours | 15 | |