Academic Catalog

Public Relations/Advertising / Minor

Program: PUBR

Minor Credit Hours:   18

Minor Requirements

Required Courses
COMM 11400Communication Design Principles3
or COMM 38200 Web Design
COMM 20800Strategic Communication3
or MKTG 40200 Public Relations
COMM 33000Public Relations Writing3
COMM 33500Advertising Copywriting3
MKTG 20000Principles of Marketing3
Electives
Select 3 credit hours from the following or advisor-approved courses:3
Social Media and Online Audiences
Argumentation and Debate
Special Events
Advanced Communication Design Principles
Sports Communication
Consumer Behavior
Introduction to Digital Marketing
Advertising